If you have a fitness app on your phone, then we are not surprised at all. After the launch of Apple Watch and other gadgets in 2015, people have a better understanding of their health and fitness. Now everyone’s top priority is health and fitness. In the early days, it was quite difficult to stay healthy due to the difficulty in finding a fitness trainer. With the advancement of technology, the fitness industry has undergone a comprehensive digital transformation and transformation.
Ever since health and fitness app development has been offering several services with just one tap on their mobile phones. Therefore, the industry of health and fitness applications continues to expand. If you are looking forward to developing a fitness application for your business, then you are on the right track.
Stay tuned with this article to know about the types of fitness app development, different monetization strategies, fitness app development costs, and much more. But first, let’s begin with the basics.
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Statistics of Health and Fitness App Development
- As per the reports published by Market Watch in the year 2019, it is estimated that by the year 2026 the fitness app industry will reach $14.7 billion. It is predicted to grow at 23 percent CAGR by the meantime.
- As per the Statista report, the Fitness segment’s revenue reached $16,857 million in the year 2019.
- The Fitness segment’s revenue reached $17,963 million in 2020.
- It is estimated that revenue will increase at a CAGR of 5.0 percent from the period 2019-2023, which will result in a market volume of $20,499 million by the year 2023.
- It is estimated that revenue will increase at a CAGR of 7.2 percent from the period 2019-2023, which will result in a market volume of $3,072 million by 2023.
Consequently, the health and fitness application industry continues to grow and expand more with the emerging technologies.
Types of Fitness App Development
In general, there are 4 types of fitness apps, and the main difference among these 4 types of applications lies in the way they process, monitor, and store the information:
- Diet and nutrition apps
- Activity tracking apps
- Workout and exercise apps
- Yoga and meditation apps
Let’s discuss each type of fitness application in detail.
Diet and Nutrition App
Diet and nutrition apps keep track of various activities such as food habits or exercises a user does. It monitors the number of calories taken or burned, intake of water, body weight, and so on. While doing an exercise, the app monitors the distance traveled, the number of steps taken, stairs climbed, and the calories burned. There are numerous diet and nutrition applications available in the market with excellent features where users can set their targets, create grocery lists, and even get recipes.
Activity Tracking App
This type of app functions to track user’s physical activity throughout the day. The app will keep track of the number of steps taken, sleeping hours, distance traveled, stairs climbed, and running activities. This category of the app enables you to monitor your eating habits and water intake. Additionally, it will keep track of calories intake from the meal you ate. This type of app shows users information by building charts, saving routes on the map, and showing the user’s progress.
Workout and Exercise App
A workout and exercise application provides you a personal fitness trainer with just one click on your mobile phone. Workout and exercise app acts as a personal trainer or gym studio clone. You can take it anywhere you wish to and exercise at your convenience. It’s up to the users which body part they want to work on for example full body, lower body, upper body, core strength, belly area, thigh region, or you can also customize a workout as per your choice.
Yoga & Meditation App
Yoga and meditation applications are required to have a relaxing UI because the activities they cover have an impact on your physical and mental health. Yoga and meditation apps function as workout apps. Users have a choice of selecting among different courses and mentors available on the application depending on their requirements.
How to Develop an Application for your Fitness Business
Choose Monetization Model: Choose a monetization model between paid apps, in-app purchases, freemium, ads, or sponsored content.
Take a look at the Basic Functions of the Fitness Application: The basic functions of a fitness application are user profiles, notifications, social sharing, and geolocation.
Hire an Application Development Team: To create your own fitness application, you need to hire a mobile development team to turn your business idea into a successful startup.
Develop a Training Application: If you are launching an application for Android and iOS, you need at least three developers, iOS and Android mobile application developers, and a backend developer.
Top 5 Must-Have Features for Health & Fitness Apps
Each fitness app development serves a different purpose to provide their users a better experience. So, some must-have features need to be implemented into a fitness app to be more user-friendly. We have short-listed some must-have features in your fitness app:
Sign-up & Login
Users shall be allowed to sign up using their Facebook, Instagram, Google, Twitter, and their email id according to their preference.
Personal information like name, age, height, gender, weight, and fitness level which is entered by users is beneficial for both app developers and users as well. It helps the app developers to create apps that will match best to users and will provide customized working routines and keep a track of their sporting activity. Having a User’s profile makes it easier to get them a subscription plan. It will also tell about the history of exercises they have completed and will help them get a bonus.
Workouts & Exercises
For an illustration of exercises various photos, video illustrations, and 3D animated models can be used. You should allow your users to plan their workouts, set of exercises or it can be a combination of both. Thus your content library should be organized and easily searchable for this purpose.
Smartphone sensors or wearable trackers can be used to obtain activity tracking data for your app. Information of users regarding their physical activity like the number of steps taken, the number of stairs climbed, and the distance traveled with what speed can be noted by Smartphones.
Push Notifications & Reminders
90 characters are considered sufficient for push notifications. According to business apps, the timing for them should be around 7 a.m. and 8 a.m. or 12 a.m. and 2 p.m. It will be a plus point if your app will allow users to manage the timing of reminders, push notifications, and also to turn them off if not required.
Technologies Requirements for Fitness App Development
Choosing the right technology is very essential for building a fitness application as it shapes the functionality of an application. Third-party integrations are required by the technical aspect of the features implemented.
Native App or Cross-Platform App: Which is Better for On-demand Fitness App Development
Choosing a platform for your application is quite difficult, but depending on a few parameters you can easily figure out which is better native or cross-platform for on-demand fitness app development. Considering the facts below, startup businesses can get a clear idea of the best framework for their business in the long run.
When it comes to delivering the utmost performance to the users, a native platform is a wise decision to make. Native Android app development improves the overall app performance by enabling you to discover next-gen features without hassle.
2. Time to Market
Due to huge competition in the market, it is hard for businesses to launch their app on the App Store or Play Store. Comparing these two platforms cross-platform is better as they come up with a faster time to market.
3. Development Costs
The primary concern of any startup or business is the budget. They expect modern mobile apps to be developed in their budget. Native apps would be expensive whereas cross-platform is the ideal choice in the budget as it allows developers to write a single source code and demands lesser efforts.
4. App Security
App security is the foremost concern of any business to secure their information at all costs. When it comes to security, native apps come with multiple in-built security features.
5. Customization and UX
Businesses need to work on delivering customization, personalization, and improved usability. Native app development choice is the better choice as it holds better UI capabilities.
When it comes to user experience and performance, native apps are still the better choice for on-demand fitness app development. They are a bit costly, but you don’t have to worry about the defects, and will provide you better visuals.
Whereas cross-platform applications are easy and quick to develop, it will require more effort to provide an equivalent user experience on this platform.
You can go for native or cross-platform app development depending on your unique business needs.
If you are still in doubt about choosing native or cross-platform development, get professional advice from our experts at Echo Innovate IT.
Monetization Strategies for the Fitness App
The goal of your fitness application should be positive results in the end. There are many ways using which you can monetize your app. These are the following points that should be included in your fitness app for generating profit or income.
- Paid Apps – Your fitness app should be a paid one so that users need to purchase it and benefit from it. A free trial is a good option that you can provide to your users so that they can know about the value of your app and it will increase the chances of them buying it or taking a subscription so that they can continue using it.
- In-app Purchases – You can also make money from your app by including advanced features or premium content in it for which they will have to pay.
- Advertisements –You can also charge a cost-per-mile commission for Running advertisement campaigns in your app for different companies that are interested in partnership with you.
- Free Apps – Basic features of your app should be available for free to users but you can charge for premium features. Another name for this sort of business model is the premium subscription model.
Build Your Fitness App!
Now that you know all the essential factors required in fitness app development. This is the right time to scale your business to the next level by implementing all the essential features mentioned above.
We understand that crafting a fitness application is not as easy as it may seem at first, but we can assure you that launching your fitness app will pay off.
Echo Innovate IT has been an outstanding company in developing both on-demand and other business-based apps. We at Echo Innovate IT has years of experience in developing fitness apps and can provide you with the best app development team to make your application unique in the market.
You can trust our highly skilled experts and the technology we use for your fitness app development and get your application delivered at the right time.